Osan Drinks

OSAN is a range of gourmet plant-based beverages created by Sang Hoon Degeimbre — a double Michelin-starred Belgian chef at L'Air du Temps — specifically to solve a problem at his own table: giving non-drinking guests a beverage that could accompany a fine dining meal with the same complexity, balance and sensory pleasure as wine, but with absolutely zero alcohol. Made from fresh, locally sourced plants, fruits and botanicals, certified organic, with no added colourants, preservatives or refined sugar. The range spans both still and sparkling expressions — including Beetroot & Blackberry, Verbena & Turmeric, Shiso & Basil, Marigold & Mirabelle Plum, and Rosemary & Raspberry — each designed to pair with food rather than replace wine, offering sommeliers a genuinely distinct non-alcoholic category to work with.

OSAN is already listed across some of France and Belgium's most prestigious kitchens — including Anne-Sophie Pic, La Tour d'Argent, Hôtel Le Gabriel Paris, and Louis XV — and endorsed by Meilleur Ouvrier de France sommeliers and Meilleur Sommelier de Belgique. That fine-dining pedigree is the brand's strongest commercial signal: this is not a dealcoholised wine or a flavoured soft drink, but an entirely new category of gourmet beverage built from the ground up for the table. For on-trade buyers, specialist retailers and hotels looking to elevate their non-alcoholic offering beyond the standard dealcoholised wine and 0% beer, OSAN provides a premium, chef-created alternative with genuine food-pairing credibility that no other brand in the category can match.